Why Is Email Marketing Especially Important Today? Although email marketing is not as ubiquitous as social media marketing or content marketing, it is still a highly effective outbound marketing strategy. Through time, it has proven a high return on investment for those who send out marketing emails. Let’s take a look at recent stats that …
To say that it’s been a turbulent time for businesses around the world would be a gross understatement. Companies are still reeling from the disruptions caused by the COVID-19 crisis whilst grappling with global financial turbulence described in a recent TechCrunch article as “teetering on the verge of a recession.” New forms of financial and …
E-commerce is no longer a domain for just small businesses and startups. Businesses of all sizes have started to adopt an e-commerce component into their strategy. Due to the intense competition, having an e-commerce marketer on board is crucial to ensure your target customers visit and purchase products from your online store. But how and …
If you are looking to engage a graphic designer to support with your digital marketing and communications programs, we have curated this guide to support you through this process.
With changing job markets, business leaders and recruiters must adapt quickly. Here are some of the latest hiring trends to help you stay ahead of the competition.
Marketing matters more than ever in 2021. Leverage the latest recruiting insights to hire and build a strong marketing team, and beat the competition in a post-Covid world.
Get inspired by Google’s structured interview process to find the right product marketing manager for your team.
In this article, we’re taking a closer look at the must-have characteristics of SaaS marketers in different capacities and how to see if your candidate is the right fit for your business.
Agile marketing offers teams the opportunity to have the same level of experimentation and find better ways to keep abreast of what customers want, on the same dime. Armed with data and analytics, agile teams are enabled to plan and respond to what the customer wants and how they experience the product or service.
This interview questions guide focuses on informing digital marketing hiring managers on the top how-tos and important things to look out for, from successful companies and startups.