10 Important Product Marketing Interview Questions
Get inspired by Google’s structured interview process to find the right product marketing manager for your team.
Talent & Hiring
How to Hire a SaaS Marketer to Match Your Business Needs
In this article, we’re taking a closer look at the must-have characteristics of SaaS marketers in different capacities and how to see if your candidate is the right fit for your business.
Agile Marketing Could Be the Way Forward in Challenging Times
Agile marketing offers teams the opportunity to have the same level of experimentation and find better ways to keep abreast of what customers want, on the same dime. Armed with data and analytics, agile teams are enabled to plan and respond to what the customer wants and how they experience the product or service.
How to Find the Right PPC Agency: A Step-by-Step Guide
No matter whether you want to hire a PPC agency, performance marketing agency, SEM agency, or any other team of digital marketing specialists, many things can go wrong. Look out for threats and opportunities, billing models comparisons and other hints on how to choose the right marketing contractors.